Branding and visual identity

Our approach

We can help you think about your branding and visual identity as part of your wider communications strategy.

We can conduct a branding review as part of a website rebuild or as a standalone project. In either case, you will emerge with a rounded identity that considers the environments in which the logo will live as central to its function, and not just an afterthought.

Not only will we produce an inventive, exciting and appropriate visual identity for you but we will develop it for all media (including social media, website, advertising, and print) and work with you to plan implementation. We will also produce styleguides for both visual design and language. Effective branding exercises should consider UX and UI, and we will look for opportunities to add depth and character to your brand through well chosen interactions based on research and tied to specific goals.

Branding guidelines are living documents, developed over time to meet the evolving needs of your organisation. We use open source online tools such as Pattern Lab to reflect changes to your brand, allowing you to quickly apply updated brand elements across your digital estate.

Work with us

If you'd like to have a chat about how we can help with your brand and visual identity, get in touch.